🎁 How to Prepare for Spotify Wrapped 2025: A Complete Guide for Artists

by | Oct 28, 2025 | Promotion, Spotify, Spotify Wrapped

The Biggest Fan Moment of the Year 💚

 

Every December, Spotify Wrapped turns the spotlight on the artists who shaped listeners’ year.
Hundreds of millions of fans come together to celebrate the music they loved most — and this year, it could be yourmoment to shine. 🌍✨

In 2024, more than 18,000 artists uploaded a personal Wrapped Clip, generating over 500 million views and tripling track saves compared to 2023. Gen Z led the way — making up half of all views and nearly 60% of saves. 🚀

What Is the Spotify Wrapped Artist Clip? 🎬

The Spotify Wrapped Clip is a short video (under 30 seconds) that lets you personally thank your fans and reflect on your journey.
It’s displayed directly in your biggest fans’ Wrapped experience — the perfect way to connect emotionally and boost engagement.

You can use it to:

  • 💖 Thank your fans for their support this year.

  • 🌟 Share a milestone — a release, show, or special moment.

  • 🔮 Tease what’s next in 2026 — new music, projects, or dreams.

Share a milestone from this year – Camila Cabello
Reflect on your music journey – Shakira
Tell us what you can’t wait for in 2026 – SZA

How to Upload Your Spotify Wrapped Clip (Step-by-Step Guide) 🧠

1️⃣ Record your video

  • Format: vertical (9×16), selfie-style preferred

  • Duration: between 3 and 30 seconds

  • Keep it clean — no music, filters, or logos

2️⃣ Log in to Spotify for Artists (desktop)

  • Go to Video & Visuals → Wrapped banner

3️⃣ Upload your Clip

  • Add a short caption (max 100 characters)

  • Tag one of your songs

4️⃣ Review & confirm
Once uploaded, Spotify will automatically schedule your Clip for the 2025 Wrapped launch.

📅 Deadline: November 14, 2025, at 9 PM ET

Why You Shouldn’t Miss This Opportunity 🚀

Your Clip can make a massive difference — not just for engagement, but for your story as an artist.
Spotify Wrapped is one of the most powerful fan connection moments of the year. Artists who took part in 2024 saw major boosts in:

  • Track saves 💾

  • Follower growth 📈

  • Fan engagement 💬

It’s your chance to remind fans why they love your music — and why they should be excited for what’s next.

How SoundBirth Helps You Go Further 💚

At SoundBirth, we’re here to help artists like you grow, release, and connect — every step of the way.
Our plans are designed to give you maximum impact at the best price:

  • Premium — starts at only $1.99/month

  • Premium MAX — only $5.99/month, including Pitch My Release, Protect+, Music Tool Box, and more.

With SoundBirth, you’re using the most affordable and powerful distributor in the world 🌎🔥

👉 Get started today on SoundBirth SHOP and make this Wrapped season your most successful one yet.

With love,
Martin, COO of SoundBirth
& The Amazing SoundBirth Team