by Martin Henriot | Oct 28, 2025 | Promotion, Spotify, Spotify Wrapped
The Biggest Fan Moment of the Year 💚 Every December, Spotify Wrapped turns the spotlight on the artists who shaped listeners’ year.Hundreds of millions of fans come together to celebrate the music they loved most — and this year, it could be yourmoment to...
by Martin Henriot | Feb 19, 2025 | Marketing
Hey partner! 👋 If you’re still doubting the impact of TikTok on the music industry, here’s a stat that speaks for itself: 84% of the songsthat entered Billboard’s Global 200 chart in 2024 went viral on TikTok before hitting the charts. 🤯 TikTok’s influence is...